Take a look at the Digital Marketing Services on offer from the Women in Business at Mama Tribe.
Digital Bon Bons launched in 2016 with a key focus in mind – helping parent business owners achieve their digital goals. Providing a variety of online services from website design & build to social media strategy, email marketing and more, Digital Bon Bons wants to help you reach the customers you want – parents and little ones.
Founded by Maxine Kerley, she has over 7 years experience in digital marketing having worked for fashion brands to utilities companies. Her passion however is the family sector and since becoming a mum herself in 2014 this has only grown. Combining her two passions, Digital Bon Bons was launched.
Maxine recognises that starting a business is a huge leap (she’s done it herself) and knowing where to begin with digital marketing is hard. What social platforms do I join? How do people find my website?
This is why with Digital Bon Bons she wants to understand your business, your goals, your challenges and then look at the solutions. How much of your website traffic is coming from mobiles?
The digital world is fast paced, constantly moving and evolving. It’s definitely not something to go into lightly and thinking of the long game is a key part. Digital Bon Bons wants to help your business develop and grow within the digital landscape.
Saskia, of Share The Joy Media, writes web copy and blog content for busy parent bosses in the kids/family sector. Services include: blog posts & articles, web page copy, product descriptions, editing, proofreading.
Saskia says: “I help busy parent bosses struggling to find the time and inspiration to create top-notch web copy and blog content for their kids/family sector business. Copy and content including: blog posts, web pages, and product descriptions. I’ll take you from anxious about handing over your precious brand voice to overjoyed with your ready-to-publish copy – while you get on with enjoying your family! With over 9 years’ experience writing online content in a range of industries, ‘Share The Joy Media’ was launched in 2017 following the birth of my second son and my desperation to mix work & pleasure! What better excuse to spend hours swooning over adorable babygrows, amazing toys, or must-have-mothering gadgets? Since bringing two incredible humans into the world, creating a joyful family life (and helping others to do the same) is what I live for. I like to think I’ll ‘get’ you and your customers. Currently calling the Cotswolds home, I live with my two little boys, Diggory & Thaddeus, and my husband (a stay-at-home super dad) James. Day-to-day business is a mixture of playtime, snack making, and using my way with words to create customers for brands I love.”
Fiona Minett, is the powerhouse behind Boss your PR. She’s a Consumer PR expert, with 8 years of experience working with small businesses and start ups, 6 of these running her own boutique PR agency. Having generated front pages and coverage with the likes of House Beautiful, ELLE Decoration, VOGUE, The Sunday Times, The Observer, Woman & Home. Fiona has also worked with countless celebrities, bloggers and influencers across different consumer sectors.
Fiona shares exactly how she achieved these results with you, so that you can take control of your business message and communication and make amazing things happen through simple, easy to action and effective PR.
Through Boss Your PR, Fiona will equip you with all the knowledge and resources to up level your brand, increase awareness of your brand and ultimately support the growth of your business through PR. It is about making simple changes and creating new habits that will quickly open you up to the opportunities that are around you.
As part of her service, Fiona offers a Free Resource Hub with access to various downloadable documents and fact sheets that will support you in your first steps in PR, as well as a comprehensive PR & Social Media Content Planner, One-to-One Consultations, Bespoke Strategy Creation and a PR Starter Kit and corresponding online course to come in the New Year.
This year Boss Your PR is running ‘Introduction to PR’ workshop events and networking opportunities across the South East
Fiona’s passion is helping small businesses make their mark through canny, cost effective PR and she has created Boss Your PR to do just this.
Sharpfox are a full-service marketing agency based in Cheltenham and Gloucestershire, run by former Bartle Bogle & Hegarty advertising executive Kat Shayler. Kat has extensive experience of working with large consumer brands such as Unilever, British Airways and Diageo, as well as varied experience of helping smaller boutique businesses to grow.
Sharpfox work with a team of the brightest and best creative and digital marketers – all of whom are enthusiastic and brilliant at what they do.
Their breadth of experience covers marketing, advertising, design and digital that enables them to bring you all the marketing solutions that you might need.
Whether yours is a fledgling business that needs some start-up marketing advice, or a blue chip conglomerate that needs a safe pair of hands, Sharpfox have what you need.
Cross Social offers a comprehensive management of social media platforms – including strategy, engagement, growth and analytics. Based in South West London, but able to work with clients nationally, Cross Social can help you and your business with any social media issues; be it training, planning or running the platforms themselves, giving you more time to focus on your business.
Sophie Adams set up Cross Social after retraining via the Digital Mums course. She is a former primary school teacher, with a history in arts and advertising. Sophie has a strong creative eye and hopes to demystify scary analytics and KPI’s in a fun, informal way! She is a mum of 2 girls, so knows how important it is to work efficiently and make your business work for you.
Morgan, founder of Social Goals is a Freelance Strategic Social Media Manager. She specialises in strategic social media management and has over 15 years experience working in the digital space. She started her career as a Web Developer then moved into Business Analysis and Program Management before taking a career break to start her family.
Morgan trained with both the Digital Marketing Institute and Digital Mums, so has an up-to-date, thorough understanding of what’s needed to help brands stand out and succeed online. Along with full-service social media management and strategy Morgan runs training workshops, 1:1 social media sessions and advise on website strategy and search engine optimisation.
Dee is the face behind Copper and Wild, a product photography business based in Stafford, although you don’t have to be local to have your products photographed by them. Their customers are from as far as Australia and the United States, so don’t let distance put you off!
Copper and Wild offers a service where you can ship your products to them, finished images are then uploaded to a gallery for you to download, and Dee will then post everything back, all very simple, and one less thing for you to worry about!
Copper and Wild’s style is clean, fresh and modern, but they are responsive about the styling of images you require.
Kerrie is a Creative Consultant based in Royal Tunbridge Wells. She works with creative start-ups and small businesses to bring their brand identity to life. She specialises in branding, design and styling. With 15 years experience in the fashion industry she’s worked with a host of retailers, artists and musicians alike including asos.com, OFFICE, Boux Avenue and Celebrity make up artist Bryony Blake, to name a few.
With a passion for type and colour Kerrie has the ability to interpret an idea into exciting brand assets that will captivate your audience. After living in London for 8 years Kerrie moved to Kent with her husband Tom, they’ve recently added a new addition to their family in December 2016 and she splits her time between being a Mum to their son Walt and working freelance.
Emma Cram is an experienced creative marketer and copywriter with over ten years under her belt working in private, third sector and public organisations. Emma provides a full marketing service which is ideal for small business, as well as a copywriting service. Clients range from small start ups to growing UK companies and international organisations.
With specialisms in charity, property and boutique marketing, Emma delivers a bespoke service suited to each clients needs. She favours the human approach and enjoys building lasting relationships with her customers.
Hiring an in-house marketer can be expensive and time-consuming. Emma has worked with many businesses who have seen the benefit of using a freelance marketing service as and when they require it. Choosing Cram Communication means you gain a professional, with years of experience but none of the employee paperwork. Someone who is at the end of the phone or can visit the office when you need them and who works to a timeline that suits your business needs. Whether you are a large company with a three month project that you need freelance marketing support for, or a small business owner looking to grow your customer base and build your brand – working with an experienced marketing and copywriting freelancer provides an effective and flexible solution to help raise your profile and increase your sales.
Marketing Services include: Marketing strategy,Key message development, Digital marketing – Including Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) to increase your visibility and help potential customers find you, Content creation, Social Media management, Marketing campaigns, Internal Communications, Copywriting Services include: Website content creation Branding and strapline development, Key message and tone of voice production, Marketing material copy, On and offline advert content, Social media content creation and management, Copyediting, On and offline newsletter production, Media release creation, Corporate publication, writing Blog posts, Events.
With two sons under 4, Emma has a growing knowledge of Paw Patrol, Transformers and super heroes in general, as well as a lot of patience and excellent juggling skills (of the life rather than balls variety).
Pip Squared launched in 2017 as a freelance analytics and social media management company – focused on demystifying analytics to achieve the most from social media channels.
Founded by Stephanie Ramsdale, she has over 7 year experience in analysing and interpreting data to maximise results, focusing on customer behaviours both online and offline.
Stephanie recognises that interpreting data is not for everyone and knowing what to monitor and what changes to make as a result can be hard. This is where she can help.
Offering analytics packages which give you an insight into the metrics you should be monitoring and how you can use them to drive your business forward. As well as social media management packages covering strategy, channel management, regular engagements and metrics reports. We recognise that every business is different and so we create a plan that works for you.
An Australian with a fascination for British culture and an obsession with Britpop I moved to the UK in 2006 and made Edinburgh my home. I had previously worked as a reviewer for small independent businesses and event organiser for a website alongside my day job. But it was maternity leave that gave me the push I needed to build on these skills and after training with Digital Mums, Wee Bit Social was born in August 2016.
I decided when setting up Wee Bit Social that I wanted to focus solely on the social aspect of digital marketing. It’s a huge part of marketing that a lot of companies completely overlook and simply slot an intern in, thinking it’s a bit of faffing about on Facebook. When there are so many benefits to really utilising your social media channels, especially for small business who don’t have a huge glossy advertising budget. This is why I wanted to really focus in on this area and help small businesses, like my own to get their brand out there and get people talking about them. Social Media is the place to find great new places and talented people creating bespoke products. How many times have you found a cool new coffee place or a gorgeous kidswear brand because you came across it on Instagram or recommended by a friend of a friend on Facebook?
Wee Bit Social is based in Edinburgh – the name kinda gives it away huh? But thanks to the power of Skype my clients have been as far flung as London and I am currently speaking with a small business in Australia. Wee Bit Social understands there isn’t a lot of time when you run your own business to deal with everything and that you may not have a huge budget to outsource everything. So we offer a 5 month kickstarter package, alongside longer, ongoing social management packages and bespoke business training, so that business owners can learn the tips and tricks to effectively run their own channels.
Social media for business doesn’t have to be overwhelming, it’s a way to advertise your brand and connect with customers. Wee Bit Social offers a completely personal service with fortnightly meetings, a structured strategy and campaign centered around your business goals and plans, as well as tips and tricks for you as a business owner, a monthly report is also included in the package. We recognise that each business is totally different and so we create a price plan and structure that fits you and allows you to get on with the day to day running of your business.
Foxstar Photography is a creative service started by Surrey single mother Bonnie Nash. A business that was born out of Bonnie’s varied career experience in fashion retail, styling and marketing. Alongside her passion for photography, each element of experience has come together to create a one stop service that offers parent business owners in the gift, home, fashion and food sectors, styled product images to enhance sales and brand identity. Styling products using fun creative props, backgrounds and lifestyle scenarios, Bonnie’s creative ideas come to life in photographs, giving her clients visual tools to use on a variety of different digital platforms.
Bonnie recognised a need in the market for creative eye catching product images following the explosion of Instagram and the endless potential this platform has to increase sales and brand awareness for independent online businesses. The visual image is now more critical than ever, as more and more consumers shop via the internet social media site. That, coupled with the importance of time for parent business owners, or lack of it to devote to creating their own visual content, Bonnie is passionate about helping these businesses showcase their products by using her creative styled photography to maximise their visual presence online, help increase sales and build on their visual brand.
Bonnie works closely with each client discussing their target customer, getting a feel for their brand style and the products they wish to showcase, then creates an image, or series of images that will appeal to their online community. Most of her work can be done remotely, offering her clients a cost effective, time and stress free way of using her services, making them accessible for all.
Various clients include gift businesses Bombay Duck and fellow Mama Tribe member Gift Pop Boutique.
Amy White is a digital marketer and editor who specialises in producing quality content for consumer brands. With over 16 years’ experience working in editorial and account management, she spent her twenties working for Guardian News & Media in various editorial roles before moving to its in-house creative agency. Amy project managed a huge variety of lifestyle supplements and websites for the Guardian and the Observer. Now living in Bristol, Amy works as a freelance consultant and offers a range of digital marketing services: content marketing, digital strategy, social media, influencer outreach, WordPress, branding, SEO, email marketing and analytics.
Amy is also founder and editor of Social Butterflies, an online magazine for entrepreneurial, digital-savvy women (who happen to be mothers). The magazine is a platform to celebrate, promote and inspire women who are juggling work and family life. It showcases women in business and provides interesting lifestyle and work-related content. It’s a growing community of like-minded women who don’t always want to be defined by motherhood.